Analyst and influencer relationship programmes
Learn more about our analyst and influencer relationship programmes. From analyst days to report monitoring, we love AR, and we love driving influential inter
actions.
At The Comms Crowd, we specialise in delivering high-impact analyst and influencer relations programmes. The programmes help B2B tech companies build credibility, shape market perception, and accelerate commercial opportunities.
Whether you aim to establish a presence in a new region or strengthen relationships with key industry analysts, our tailored AR strategies ensure your brand is visible, relevant, and influential.
We combine deep sector knowledge with proven strategic messaging, stakeholder engagement, and content creation expertise. Each supports every stage of your analyst relations journey.
From developing global AR strategies and managing Gartner or Forrester submissions to running fully bespoke analyst days, we ensure your spokespeople, materials, and messages are aligned to resonate with the analyst community.
Our hands-on, proactive approach ensures seamless coordination across functions—helping clients build lasting analyst relationships that support growth, shape vendor evaluations, and increase thought leadership impact in their category.
Our analyst and influencer relationship programmes include:
Global strategy/execution
Developing AR strategy, message testing, and presentation design.
Spokespeople training
Equipping spokespeople with the skills to engage with analysts comfortably.
Virtual and in-person analyst days
Analyst identification, logistics management, executive preparation, messaging feedback, pre-event preparation, including briefing documents, 1:1 meeting scheduling, and post-event management.
Vendor report submissions
Managing entries for key reports, including internal liaison and management of customer references.
Subscription management
Manage global seats and costs, identify appropriate seat levels, manage inquiries with key analysts as per contract, and review subscriptions every quarter.
Thought leadership engagement
Identifying analysts to help with thought leadership, planning channels, liaising with analysts on messaging, and stakeholder management for feedback and meetings.
We love AR, and it shows in our work.
