Cap markets tech – running with the bulls

In the fast-paced and competitive world of capital markets, tech vendors face the challenge of standing out and making their solutions known. Whether their technology enhances trading efficiency, streamlines front-office workflows, or optimises the management and analysis of market data, it’s essential to clearly communicate the value they bring and how they address front office needs. In a market characterised by its bulls and bears, these vendors must navigate through the highs and lows, ensuring their message cuts through the noise and reaches the right audience consistently. 

With deep industry knowledge of the sell side and the buy side (we’ve been entrenched in the capital markets space since T+1 was just a twinkle in the regulators’ eye), The Comms Crowd specialises in crafting bespoke communications strategies that help technology vendors shine. Our strategic planning, media and analyst relations, content creation, and social media management elevate the visibility of innovative technologies. We leverage industry events such as SIFMA, ISDA, and FIA to amplify our clients’ presence and establish their authority in the market.  

We’ve worked with key players Xceptor, Caplin, Murex, Quorsus (now part of Capgemini), and JDX (now part of Delta Capita), to build stellar reputations and forge meaningful connections with industry influencers.

Drop us a line to find out how we can help you do the sam

Some cap markets tech clients past and present

Examples of cap markets tech coverage achieved for our clients

Example of content opportunities secured and drafted by the team:

Example of feature and briefing opportunities secured by the team:

 

The cap markets influencer landscape – the ones to impress

A cap markets tech case study

We have been working with Xceptor, the financial sector’s leading data automation platform provider since 2018. Over the years our services have flexed in line with the firm’s transformation from a fast growing scale-up to an established and respected player in the data automation space for the BFSI industry – from PR, AR, social media and content creation…